Rewriting the rules, from the ground up.

Small nonprofits are doing powerful, under-the-radar work — but they’re often overlooked.

That’s why we’re developing give GroundUp, a discovery tool that amplifies grassroots organizations, connects them with new audiences, and helps their stories rise to the surface.

Our Solution

Philanthropic dollars, much like accumulated wealth, are concentrated in the largest nonprofits and rarely reach local communities. At Give GroundUp, we believe that to meet the real and ongoing needs of our communities, donors deserve better alternatives to support the issues they care about.

The traditional philanthropic model makes it extremely difficult for small grassroots movements to thrive, even when they're closest to the communities they serve. Give GroundUp is disrupting that model — creating a modern, community-driven approach to philanthropy that amplifies local voices, levels the playing field, and makes space for grassroots organizations not just to survive, but to grow.

Meet give GroundUp.

A social discovery tool that’s changing the way philanthropy works and shifting power back to communities.

How It Works

  • Identify the causes you care about.
    Share your values — from housing to climate, education, or food security.

  • Discover grassroots nonprofits making real impact.
    Explore organizations that are small, local, and often overlooked, but doing powerful work on the ground.

  • Track your giving and maximize your impact.
    Reflect on where your dollars go, measure your reach, and build a more intentional giving strategy.

We’re building a simple, social way to connect people with grassroots nonprofits. With Give GroundUp, you’ll be able to identify the causes you care about, discover organizations making real impact, give with confidence, and track your results over time.

This process is still in development — but here’s a first look at how it will work.

Check out give GroundUp!

  • Identify.

    Start by telling us what matters most to you — whether it’s housing, food security, education, or another cause close to your heart.

    You can also filter by location or the communities you care about, so your giving aligns with your values.

  • Discover.

    Discover organizations that match your interests and get to know their stories, missions, and communities.

    Follow organizations you like and we’ll regularly introduce you to new ones that are equally aligned.

  • Give.

    Choose the nonprofits that inspire you and support them directly. The process is simple, transparent, and designed to make it easy for you to act on what matters.

  • Track.

    See the bigger picture of your giving over time. Our dashboard helps you reflect on where your dollars go, measure your reach, and think strategically about your overall impact.

  • Grow.

    Watch how your contributions ripple out into the community. By supporting grassroots nonprofits, you’re helping local movements thrive and building long-term change from the ground up.